Strategic planning and execution of B2C/B2B marketing campaigns, with data-driven performance analysis.
morales
Marketing Specialist
& Creative
Hi! I'm Talía, a Content Marketing Manager and Social Media Specialist based in Valencia, Spain.
I specialise in developing, planning, and executing content marketing strategies for B2C brands, as well as creating engaging audiovisual content and managing digital platforms across diverse industries.
I'm inspired by music, fashion, film, and pop culture.
Let's work together!
Strategic planning and execution of B2C/B2B marketing campaigns, with data-driven performance analysis.
Creating, editing, and optimising visual and written content for digital platforms.
Strategic content planning and community engagement across social platforms.
Coordination, communication, logistics execution, and deliverables tracking.
Managing and designing optimised landing pages to support marketing campaigns.
Translating non-fiction texts between English and Spanish.
Leading partner marketing initiatives, including go-to-market strategies and co-marketing campaigns, to drive growth for Avantio, its partners, and clients through value-driven marketing.
Led the social media and digital marketing strategy to boost brand awareness and student acquisition, promoting the business school and four master’s degree programs (sports, fashion, hotel).
Managed social media and community engagement for the six Pronovias accounts (+2.5M followers). Collaborated on the social media and communication strategy for Parfois (+1M followers).
A selection of my most recent and relevant projects.